ANNUAL REPORT 2014
EN
SV
Business description
Financial statements
Business description
CEO's commentary
Five questions for the Chairman
Svenska Spel's role in society
The Swedish gaming market
Trend in Europe
Increased advertising investment
Facts about the Swedish gaming market
Social mandate and sustainability efforts
Svenska Spel's governance of sustainability efforts
Stakeholder dialogue
Materiality analysis
Stakeholder interviews
Svenska Spel's games
Games of chance
Sports games
Casino games
Strategic target areas
Rewarding customer interaction
Systematic efforts to combat unethical behaviour
Enjoyment and teamwork in mobile customer interaction
Optimal responsibility
Responsibility when developing games
Responsible gaming in all channels
Certified responsible gaming
Key indicators for responsible gaming
Motivated employees
Values
Data on Svenska Spel's employees
Sound professionalism
About the CSR Report and
GRI-index
Financial statements
Directors' Report
Operations
Legal structure
Operational structure
Group's financial position and results
Report on the Company's measures stemming from the mandate
Facts about Svenska Spel's business area Customer Interaction
Facts about Svenska Spel's business area Casino Cosmopol
Risks and risk management
Proposed distribution of profits
Corporate Governance Report
Board of Directors
Management
Group - financial reports
Consolidated statement of comprehensive income
Consolidated balance sheet
Consolidated cash-flow statement
Consolidated statement of changes in equity
Parent Company - financial reports
Income statement, Parent Company
Balance sheet Assets, Parent Company
Balance sheet Equity and liabilities, Parent Company
Cash-flow statement, Parent Company
Statement of changes in equity, Parent Company
Notes
Board signatures
Auditor's report
Assurance Report
Five-year summary, Svenska Spel Group
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Svenska Spel's games
Business description
CEO's commentary
Five questions for the Chairman
Svenska Spel's role in society
The Swedish gaming market
Social mandate and sustainability efforts
Stakeholder dialogue
Svenska Spel's games
Strategic target areas
About the CSR Report and
GRI-index
Svenska Spel's games
Svenska Spel has a broad game offering:
games of chance, sports games and casino games.
Games of chance
Sports games
Casino games
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