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Svenska SpelSvenska Spel

Svenska Spel's governance of sustainability efforts

Svenska Spel’s sustainability targets

Svenska Spel will:

  • be leading in responsible gaming and set the market standard,
  • have a real impact on gaming problems,
  • highlight and prevent all unethical behaviour, both internally and externally,
  • actively combat money laundering, fraud and other gaming-related corruption,
  • endeavour to maintain an even gender balance between female and male managers within an interval of 45–55%, and
  • increase the proportion of employees with a foreign background.

Sustainability efforts are integrated in day-to-day operations. Ultimate responsibility lies with the Board. In the Group management, primary responsibility rests with the Communication Director. A responsible gaming council, an ethical council and an environmental council have been established under the supervision of the CSR unit, with representatives from the Company’s various operations. The purpose is to support the implementation of the overall responsibility goals and key indicators, and the monitoring of ­sustainability efforts. Any deviations are reported on a monthly basis to the CEO.

Svenska Spel’s governance of sustainability efforts

Significant sustainability areas   Governance   Follow-up   Responsibility
Responsible gaming
Customer security, integrity and safety  
  • Owner’s mandate
  • Swedish Gambling Authority’s guidelines
  • Personal Data Protection Act (PUL)
  • Responsible gaming policy
  • Group security policy
 
  • European Lotteries and World Lottery Association certification
  • Age checks/test purchases
  • Training in responsible ­gaming
  • Responsible gaming image
  • Responsible gaming council
  • Customer stability
  • Customer satisfaction index
  • Other market/customer analyses
  The Communication & CSR operating area has overriding responsibility for governance, follow-up and reporting. Operational responsibility initiatives are integrated into the business.
Ethical marketing  
  • Marketing guidelines
  • SPER guidelines
 
  • Ethical Council
  The Communication & CSR operating area has overriding responsibility for governance, follow-up and reporting.
Business ethics
Market shares/Healthy revenue  
  • Owner’s mandate
 
  • Annual Report
  • Interim reports
  • Customer stability
  The Customer Interaction and Casino Cosmopol business areas are respectively responsible for governance, control and follow-up of channelling as well as for responsible sales.
Indirect economic impact  
  • Owner’s mandate
  • Responsible gaming policy
  • Establishment policy retailers/business partners
  • Sponsorship agreements
 
  • Partner satisfaction index
  The Customer Interaction business areas is responsible for governance, control and follow-up of retailers/business partners as well as for responsible sales.
Legal and regulatory compliance  
  • Swedish Lotteries Act
  • Casinos Act
  • Gaming permits
  • Money Laundering Directive
  • Personal Data Protection Act
 
  • Compliance rapport (quarterly)
  • Whistle-blowing function
  The Group Compliance Officer is assigned overriding responsibility by the CEO for governance, control and follow-up.
Anti-corruption
Anti-corruption  
  • Code of conduct
  • Group security policy
  • Risk management policy
  • Attestation and payment guidelines
  • Guidelines for employees’ gaming
 
  • Compliance report (quarterly)
  • Whistle-blowing function
  • Internal audit
  The Group Compliance Officer is assigned overriding responsibility by the CEO for governance, control and follow-up.
Diversity/Gender equality
Diversity/Gender equality  
  • Personnel policy
  • Diversity plan
 
  • Employee survey (annual)
  • Manager/employee dialogues
  The HR operating area has overriding responsibility for governance and follow-up.

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Svenska Spel’s CSR Report is integrated into the Annual Report, and the sustainability targets and their follow-up are included in the respective target areas.

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