- Directors' Report
- CEO's commentary
- Four questions for the Chairman
- This is Svenska Spel
- The Swedish gaming market
- Svenska Spel's operations and structure
- Strategic orientation and objectives
- Risks and risk management
- Brand management
- Svenska Spel's games
- Group financial results and position
- Svenska Spel's business areas
- Corporate Governance Report
- Board of Directors
- Executive management
- Proposed distribution of profits
- Events after balance sheet date
Svenska Spel's business areas
Svenska Spel’s organisation 2011 consisted of three business areas: Gaming & Lotteries, Vegas and Casino Cosmopol.
| Net gaming revenue by business area in 2011 | ||||
| Net gaming revenue, SEK million | 2011 | 2010 | Change, SEK million | Change, % |
| Gaming & Lotteries | 6,401 | 6,395 | 6 | 0.1 |
| Vegas | 2,083 | 2,039 | 44 | 2.2 |
| Casino Cosmopol | 1,203 | 1,190 | 13 | 1.1 |
| Svenska Spel total | 9,687 | 9,624 | 63 | 0.7 |
Diagrams and tables
- Gaming & Lotteries business area
- Number of retailers
- Net gaming revenue Gaming & Lotteries business areas 2007–2011
- Gaming & Lotteries business area Distribution by sales channel
- Vegas business area
- Number of business partners and installed Vegas VLTs
- Net gaming revenue Vegas business area 2007–2011
- Vegas business area Distribution by business area
- Casino Cosmopol business area
- Number of visits to Casino Cosmopol
- Net gaming revenue Casino Cosmopol business area 2007–2011
- Casino Cosmopol business area Distribution by casino