- Directors' Report
- CEO's commentary
- Four questions for the Chairman
- This is Svenska Spel
- The Swedish gaming market
- Svenska Spel's operations and structure
- Strategic orientation and objectives
- Objectives and target fulfilment
- Risks and risk management
- Brand management
- Svenska Spel's games
- Group financial results and position
- Svenska Spel's business areas
- Corporate Governance Report
- Board of Directors
- Executive management
- Report on internal control in conjunction with financial reporting
- Proposed distribution of profits
- Events after balance sheet date
Lotteries
Svenska Spel’s lotteries are Triss (with the DubbelTriss and Jättetriss variations), Tia, Penning and the Skrap-Spel scratch range consisting of Skrap-Pyramid, Skrap-Kryss and Skrap-Bingo, plus temporary campaign lotteries. The offering also includes a pre-packaged set of lottery tickets. Lotteries can be purchased at retailers and on svenskaspel.se. Triss and Tia can also be purchased via mobile phones. Svenska Spel provides a subscription service for Triss and sporting associations nationwide sell subscriptions.
Lotteries have come under increased competition, notably from PostkodLotteriet, but also from the sale of lottery tickets by NGOs and similar Internet-based organisations. Net gaming revenue for lotteries declined in 2010 to SEK 1,846 million (1,939), accounting for some 19 % (20) of Svenska Spel’s total net gaming revenue.
By far the biggest lottery is Triss, in terms of net gaming revenue, number of customers, recognition and popularity.
No other game has such high acceptance; Svenska Spel’s 2010 survey indicated that about 4.5 million Swedes purchased
Triss during the year. Net gaming revenues in 2010 totalled
SEK 1,621 million (1,682).
Tia and Skrap-Spel displayed a negative trend, while Lottpaketet (pre-packaged lottery tickets) increased slightly.
