- Continuing work for long-term sustainability
- How we report Svenska Spel’s responsibility and sustainability
- Comments from the CEO and the CSR manager
- This is long-term sustainable development for Svenska Spel
- Stakeholders' expectations on Svenska Spel
- Social responsibility
- Responsibility for employees
- Economic responsibility
- Environmental responsibility
- Comments on the CSR Report
- Svenska Spel’s GRI profile
- Signatures of the Board of Directors
- Auditor's Combined Assurance Report
Key indicators for responsible gaming
Svenska Spel has worked with key indicators for responsible gaming since 2005.
The indicators show the responsibilities of business partners, retailers and employees.
| 2011 | 2010 | 2009 | |
| Social responsibility | |||
| Players with problems, %1 | 1–2 | 1–2 | 1–2 |
| Number of voluntary agreements with casino guests 2 | 2,350 | 2,282 | 2,098 |
| Number of dialogues with casino guests about their gaming habits | 4,151 | 3,923 | 3,546 |
| Svenska Spel takes its responsibility for counteracting gambling addiction – is this correct? 3, % | 37 | 42 | 33 |
| Business partner and retailer responsibility | |||
| Diplomerade spelombud, % | 82 | 78 | 74 |
| Certified business partners, % | 95 | 73 | 73 |
| Test purchases | 5,663 | 5,704 | 5,945 |
| Approved test purchases, retailers % | 73 | 86 | 80 |
| Approved test purchases, business partners, % | 85 | 80 | 81 |
| Observation checks4 | — | 1,959 | 1,950 |
| Suspended as a result of test purchases5 | 182 | 69 | 63 |
| Employee responsibility6 | |||
| Employees who think that Svenska Spel accepts its responsibility for counteracting gambling addiction, % | 80 | 79 | — |
| Aware of Svenska Spel’s responsible gaming, % | 96 | 94 | — |
- Information from Svenska Spel’s gaming survey. The purpose of the survey is to examine the adult population’s awareness of and attitudes to gaming and gaming behaviour. The survey was conducted via a postal questionnaire to randomly selected Swedish residents between the age of 16 and 75 (address source: DAFA SPAR). The number of filled-in questionnaires amounted to 5,131, which constitutes a representative sample of the Swedish population. The gaming survey shows that gambling problems in recent years are at an unchanged level of 1–2%.
- Casino guests who consider they have difficulty controlling their gaming are invited to sign an agreement of voluntary suspension or a limit of eight visits per month at all casinos. The period of suspension or restricted visits is no less than six months.
- New key data for this year, Image Tracking
–Data input via Norstat’s web panel, with 3,000 respondents. Report compiles quarterly by Market Analysis Department.
–Target group comprises all Swedes aged 16–75 years. - In previous years, the Vegas business area applied two methods for age control: observation controls and test purchases. As of 2011, only test purchases were conducted.
- Includes business partners (restaurants and bingo halls) and retailers.
- According to Svenska Spel’s employee survey 2011.